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Providing a complete portal to the world of case study research, the Fifth Edition of Robert K. Yin's bestselling text offers comprehensive coverage of the design and use of the case study method as a valid research tool. The book offers a clear definition of the case study method as well as discussion of design and analysis techniques. The Fifth Edition has been updated with nine new case studies, three new appendices, seven tutorials presented at the end of relevant chapters, increased coverage of values and ethics, expanded discussion on logic models, a brief glossary, and completely updated citations. This book includes exemplary case studies drawn from a wide variety of academic fields.
Case Study Definition
A case study is a written account that gives detailed information about a person, group, or thing and their development over a period of time (Collins English Dictionary).
The term "case studies" can be ambiguous: it can mean specific examples from real companies or fictitious stories written to help students learn a topic. The resources in this guide provide a mix of both types of case studies - be sure that the studies you find are the type you need!
This guide will help you locate case studies; these can be found in books such as Exploring Corporate Strategy by Johnson & Scholes or in Databases such as WARC, Business Source Complete, ProQuest Business Collection, Emerald and other resources that students and staff will find useful (especially the links to case clearinghouses and the sample cases). If you don't find what you need here, don't hesitate to ask for help.
If you're enrolled in an executive education or MBA program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying, challenging, or downright frustrating. In "The Case Study Handbook", William Ellet presents a potent new approach for analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (solving a problem, making a decision, or forming an evaluation) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Extensive examples of effective and ineffective writing further reinforce your learning. The book also includes a chapter on how to talk about casesmore effectively in class. Any current or prospective MBA or executive education student needs to read this book.